The old way of media and marketing is dead.

"Polished content is not enough anymore.

Modern brands need organic content that earns attention, builds trust, and compounds over time.

The problem is that most teams are fragmented.

Creatives do not understand strategy.

Marketers do not understand production OR how social media even works. And nobody owns the full system.

So we built Content House to close the gap.

Content built with strategy, speed, analysis, and a deep understanding of what every platform actually rewards: human attention."
Photo of Nate Vietz

Nate Vietz

Founder
Elevated deck with a small pool and two white lounge chairs next to a pond surrounded by green trees and a swing set.
Cozy A-frame cabin bedroom with a large bed surrounded by wood flooring and white paneled walls, featuring a triangular window overlooking a forest.
Outdoor hot tub with bubbling water next to a round wooden sauna cabin in a forest with autumn leaves.
ROOTS

From kitchen lessons to content revolution

Yep, it all started in a kitchen.

Two kitchen workers preparing multiple black meal containers with green vegetables on a metal counter.

2019

The foundation.

Cook by day. Meal prep owner on the weekends. Media on the side for the love of the game.

2020

The spark.

First 1M view post. First major brand collaborations with Nomad Goods, Quad Lock, Bullstrap, and more. This was the first proof that organic attention could change everything.

Close-up of a digital clock showing 4:58 PM with a blurred background and 1.8M views icon circled in red.
Person in brown hoodie and black cap writing in a notebook at a desk with two screens.

2021

The pivot.

Covid shut one chapter down and pushed Nate fully into social media. By combining the discipline of bulk prepping in the kitchen with a deep understanding of social media and platform behavior, the Organic Flywheel was born.

2022

The market fit.

Real estate opened the door. Luxury STRs and resorts became the niche. But social media bottlenecks were not just happening in the States, and definitely not in just one industry.

Cozy circular wooden treehouse with string lights and wooden walkway in a forest at dusk.
Empty office space with three black desks and office chairs along a beige wall with windows.

2023

The buildout.

The first team members were hired. The first studio was secured. Content House became real.

2024

The expansion.

100M people reached.
The team doubled.

International work began across places like Australia, the Bahamas, Cabo, Big Sur, and Belize.

Content House also helped drive growth for brands in the restaurant industry, ecommerce, direct to consumer, and other verticals.

The Organic Flywheel formula proved it could scale far beyond a single niche.

Aerial view of a small island with green vegetation, sandy beaches, and turquoise ocean water.
The Content House team standing and talking in a large empty warehouse with overhead lights.

late 2025-2026

The scale.

20+ team members.

$10M+ generated for the brands we work with.

250M+ people reached organically.

And as we move into our new HQ, build a bigger team, and take on bigger goals, we keep coming back to the same truth:

We’re still just getting started.

Ethos

Introducing:
the first Black Collar TEAM

Cozy living room with wood floor, fireplace, large windows, two wooden chairs, and round wood coffee tables.
The House

Members of the House

Strategic minds building organic growth solutions

Nathanael "Nate" Hall-Vietz
Founder
Nathanael "Nate" Hall-Vietz
Founder

Nate left the kitchen in 2020 with no business experience but plenty of media skills, and went all in. Three years later, Content House is 25 creators strong, producing 35,000+ pieces of content a year and driving over $10M in client revenue. His approach: raw execution, no shortcuts. A husband and father of three, his faith guides it all.

Brayden Siler
Head of Operations
Brayden Siler
Head of Operations

Brayden leads growth and strategy, turning social media into measurable revenue through partnerships, sales, and scalable systems. An entrepreneur at heart, he loves innovation, emerging tech, and building teams that execute. Outside work, you'll find him in the gym, traveling, or with friends, always chasing the next challenge.

Noah Dimel
Ops / Client Acquisition
Noah Dimel
Ops / Client Acquisition

Noah drives business growth through operations and client acquisition, building relationships and keeping projects running smoothly behind the scenes. Known for his work ethic and problem-solving mindset, he thrives where strategy meets execution. Outside work, he's exploring nature, planning his next adventure, or hunting down great local food.

Carlos Panzardi
Marketing / Client Acquisition
Carlos Panzardi
Marketing / Client Acquisition

Carlos is on the Client Acquisition Team, guiding clients from first outreach to joining The Content House and growing through organic social. A Liberty University Digital Marketing grad, he's relationship-minded and loves learning the heart behind each brand. He coaches high school soccer, backs FC Barcelona, and is a big One Piece fan.

Jake Turner
Media Lead
Jake Turner
Media Lead

Jake oversees the full production process, from strategy and creative direction to shooting, editing, and posting, making sure every piece is intentional and built to perform. With 9 years in video and photography, he's known for efficient systems that keep teams fast. A Dayton native and proud girl dad, he loves endurance sports and road trips.

Sam Reed
Team / Pod Lead
Sam Reed
Team / Pod Lead

Sam is a Pod Lead focused on content strategy and client relations, always thinking about how to reach the right audience and maximize impact. A University of Cincinnati marketing grad from Troy, Ohio, he blends strategy with execution. Off the clock, he's playing Call of Duty, collecting Pokémon cards, and cheering on the Buckeyes.

Jeremy Ocampo
Team Lead
Jeremy Ocampo
Team Lead

Jeremy oversees the full content process, specializing in strategy and creative direction so every piece is built to perform. With an analytics background and a master's in applied economics, he's known for efficient systems and high-performing strategies. Off the clock: pickleball, his dog Kuya, sneakers, anime, and Celtics basketball.

Seth Brown
Shoot Lead
Seth Brown
Shoot Lead

Seth leads on the shooting team, handling shooting, training, and creative direction. With 9 years in video and photography and nearly four years at Content House, he knows his craft. Born and raised in Sidney, Ohio, he spends his free time working out, shooting concerts, and chasing a change in scenery.

Isaiah Fitch
Team Assist / Editor
Isaiah Fitch
Team Assist / Editor

Isaiah leads content production and strategy, working hand-in-hand with clients to create work that actually connects and drives growth. With nearly a decade in video and marketing, he loves turning ideas into content that performs. Off the clock, he's traveling, catching a game, or with his wife and two kids.

Bennett Welborn
Senior Editor
Bennett Welborn
Senior Editor

Bennett is our Senior Editor, blending visual storytelling with strategic execution across Adobe to build content that performs. He's worked internationally and in LA with artists and brands like Luke Bryan, Lil Nas X, and Crocs. Based in Dayton, Ohio, he creates across LA, Chicago, and Nashville, balancing bold creativity with real results.

Tito Fuentes
Analyst
Tito Fuentes
Analyst

Tito handles post analytics and publishes finalized media across clients' accounts, including captions, links, hashtags, and all. An Ohio State grad in Finance and Hispanic Linguistics, he blends academic and entrepreneurial smarts. Fun fact: he once paid rent playing poker 40+ hours a week, a true risk-reward analyst who also loves lifting.

Jesse Toledo
Analyst
Jesse Toledo
Analyst

Jesse is an analyst at Content House, bringing a dependable work ethic, strong sense of responsibility, and steady commitment to growth. A devoted husband to Jolene and dad to Josie, his faith guides how he lives and works. He loves traveling and learning new skills across audio, video, photography, and lighting design.

Tommy Tran
Editor
Tommy Tran
Editor

Tommy is an editor who's loved photography since cameras first hit flip phones. He built his own photo/video business while earning his marketing degree at Cincinnati, working in portraits, weddings, and short films. He golfs, snowboards, and watches movies in his downtime, and enjoys the edit as much as the shoot.

Elijah Mitchell
Editing Specialist
Elijah Mitchell
Editing Specialist

Elijah is an editor developing high-performance social and branded content, blending visual storytelling with strategic execution for clear, authentic media. With a media and video production background, he works across Adobe on short-form video and branded assets. From Kettering, OH, he's also volunteered in videography locally.

Molly Johnston
Multi-Disciplinary Artist
Molly Johnston
Multi-Disciplinary Artist

Molly is a shooter, editor, and multi-disciplinary artist driven by visual storytelling and bringing others' visions to life. A Modern College of Design grad with a fine arts background, she's growing into 3D and documentary work. Outside the studio, she coaches youth jiu-jitsu, loves the outdoors, and weaves her faith into everything she does.

Tshiamo "Tee" Maphathe
Shooter
Tshiamo "Tee" Maphathe
Shooter

Tee is a shooter driven by visual storytelling through photography and videography. He loves collaborating with the team to turn concepts into authentic, impactful visuals that help brands connect with their audiences. Outside work, he's into strength training, basketball, and personal growth, with his Christian faith guiding it all.

Godwin Gabriel
Shooting Specialist
Godwin Gabriel
Shooting Specialist

Godwin is a shooter who loves helping brands tell their stories through photo and video. With a commercial videography and photography background, he focuses on clean, intentional content that connects with clients. When he's not behind the camera, you'll find him woodworking, in the gym, or exploring coffee shops with his wife.

Nick Truong
Graphic Designer & Editor
Nick Truong
Graphic Designer & Editor

Nick is our photo editor and graphic designer, crafting intentional, visually compelling work rooted in strong branding and clear communication. He's fluent in the full Adobe suite plus Figma. Known in-house as "Mr. Aura," he's into music, video games, and time with loved ones. Based in Dayton, Ohio.

Brandon Newland
Colorist (Post-Production)
Brandon Newland
Colorist (Post-Production)

Brandon is our post-production colorist, transforming footage into cinematic visuals through color grading and finishing. With 8 years in graphic design and a film/media background, he spans videography, web design, and digital content. A proud dad, he spends his time with his son, in the gym, and drawing inspiration from music.

Impact

Organic growth speaks louder than numbers

We measure success through the stories we help brands tell.

2
M

Followers Grown

Organic reach across multiple platforms.

260
M

People Reached

Authentic engagement at scale.

50
+

Brands transformed

From strategy to execution.

Sediment Buster

$200k+ sales in first two months working together

“Content House has been a key partner for 1.5 years, driving immediate improvements in exposure, sales, and messaging. Their sharp understanding of social media trends and posting strategy delivers strong engagement and steady brand growth. With consistent, well-edited content and a collaborative approach, they’ve been instrumental in bringing our once-unknown “blue ocean” product into the spotlight."

Joel Sprecher
Joel Sprecher
Founder
Lucky Cat

30k Followers Grown

"Working with this content team has been one of the best decisions for my brand. The first thing people say when they come across Lucky Cat is how clean and aesthetic my socials and feed look. I'm very happy with our social media presence and visual identity. Our following has grown year over year and a lot of that has to do with Content House delivering consistent quality and coming up with creative approaches to showcase our products. 95% of the time, social media is your first impression so it's important to get it right.”

Chase Walker
Chase Walker
Founder
Modern Mammals

3M organic views in 8 months

"Working with Content House has been energizing for our business. They dive right in to understand what makes us different, test what works, and work as a collaborative extension of our team. Looking forward to seeing the additional results they can drive for our brand."

Joe Moriarty
Joe Moriarty
Co-Founder
Office Oasis

$3,000 per week average Tik Tok shop sales

"Working with The Content House has been an absolute game changer for our brand. Before finding them, our company was successful on Amazon, but we had zero social presence. We knew the next step for us was to drive discovery on both Instagram and TikTok.

Our hero product is rollerblade-style office chair wheels. I know what you're thinking, and we thought the same - how do we make engaging social content about wheels? Well Content House figured it out and they continue to drive engagement, followers, and sales.

Not only does each video get organic reach, but we test each creative as an advertisement and have found many with profitable CPAs. Content House has been the main driver of the 8,000+ units sold on TikTok Shop in the last 12 months.

I highly recommend Nate and his team at Content House. If you are on the fence, just go for it. They have been worth their weight in gold and I plan to continue working with them for years to come."

Kevin Lehoe
Kevin Lehoe
Founder
Flohom

150k+ Followers Grown and $900k booked

"From the start of FLOHOM, I knew we needed a content partner who could bring our brand to life and drive real business results. Working with Content House has been one of the most impactful decisions we’ve made.

The team has played a critical role in fueling our growth. Our rocketship social media presence and a 78% direct booking rate speak volumes about their results-driven approach.

Approximately 70% of our bookings come from social media. Beyond the numbers, they’ve truly felt like an extension of our internal team: collaborative, responsive, and always pushing creative boundaries.

If you’re looking for a creative and strategic partner to elevate your brand and drive measurable results, I’d highly recommend Content House to any hospitality entrepreneur—partnering with them will be one of the highest ROI decisions you will make.

Content House is absolutely worth the investment ten times over."

Brian Meyers
Brian Meyers
Founder
Villa Stay

100k Followers grown

"During our partnership with The Content House, they have consistently demonstrated a high level of professionalism, creativity, and attention to detail. Their team possesses a diverse range of talents, including content creation, production, editing, and distribution.

They have consistently exceeded our expectations, delivering engaging and impactful content that resonated with our target audience.

They have blown past all my expectations for followers and engagement. These guys truly know how to make the SEO happy and promote your properties.

One aspect that sets The Content House apart is their ability to understand and align with their clients' vision. They are adept at translating ideas into compelling narratives, capturing the essence of the message while maintaining brand consistency."

Joe Tindell
Joe Tindell
Founder
Tender Mercy / Sueno

Grown IG followers by 25,000

“Content House has been an incredible partner in the social media strategy and content creation space for us at Sueno and Tender Mercy. We appreciate that effective, engaging content requires full-time attention, and since handing them the keys, we’ve seen incredible growth in all areas while focusing our attention on the things that we do best in hospitality. They’re professional, reliable and super fun to work with.”

Jake Ryan
Jake Ryan
Founder
Idyll Reserve

“Content House has made our social media look so professional, and they’ve freed up so much time in my day. They’ve really upped our game and increased our bookings“

Laura Devore
Laura Devore
Owner
Hocking Hills Treehouse Cabins

250k Followers and $1M Booked

"Grown 60k in 4 months, booked one of cabins for the year from direct bookings from IG. We were in need of a digital marketing team and the Content House was exactly what we were looking for.

I have a background in video production, photography and digital marketing, so I have a high standard in this line of work. The team has blown me away with what they’ve been able to accomplish in such a short period of time. Shortly after taking over we saw a large influx of traffic to our social accounts. They have been consistent and reliable every step of them. I couldn’t be happier with what they’ve done. Highly recommend!"

Jake Ryan
Jake Ryan
Founder
Live Oak Lake

200,000+ Followers Grown / $7M Exit

"Highly recommend the investment if you are serious about growing your brand and direct bookings as well. I recently hired The Content House to take over all of my social media. As a unique short term rental owner who prizes direct bookings, I have increasingly come to rely on my social media following for growth. Content House has delivered exceptionally well in creating, strategizing for, and posting compelling and engaging content for me."

 Isaac J. French
Isaac J. French
Artist & Builder
James K. Boyer

Longstanding partnership 24+ months

"Nate and Content House go above and beyond anything I ever thought. I’ve been using Content House for the past two years for running my social media platforms. They have been able to capture and create exceptional content that not only goes viral, but gains organic followers that ultimately built my platform up to the point that presented new opportunities with public speaking and having leads coming in that pushed my sales up. I recommend any influencer or company who’s trying to build a platform and gain more sales to use Content House. They have continued to deliver over and above."

James K. Boyer
James K. Boyer
Real Estate Advisor
Dunlap Hollow

400k followers grown and $200k booked in 8 months

"We highly recommend working with The Content House! Within a few weeks of hiring their services, they jumped in and created amazing content for us! Before long, our online audience had more than quadrupled and we saw a huge increase in engagement on social media. Whether it's content creation, team strategy, or internal communications, the Content House team has proven to be a great asset for our business."

Bryant & Amy Gingerich
Bryant & Amy Gingerich
Founders